06 / 02 / 2017

Label Art: the laws of organization of visual information - Part 2

In the second part of Label Art, organised by the association “Gli Ergonauti” and Maria Teresa Tonutti, Paolo Bernardis, researcher in the field of visual perception and cognitive neuroscience at the University of Trieste, and Giacomo Bersanetti, designer and founder of SGA Wine Design, talk about the principles on which our perceptive system works before complex visual information.

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Tag Interview, Label, Packaging

11 / 01 / 2017

Label Art: a coming together of research, design and production - Part 1

Label Art, an event organised by the association “Gli Ergonauti” and Maria Teresa Tonutti, brought together Paolo Bernardis, a researcher and expert in visual perception and cognitive neuroscience at the University of Trieste, and Giacomo Bersanetti, designer and founder of SGA Wine Design, to discuss and explore the relationships between research, design and production.

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Tag Interview, Label, Packaging

28 / 11 / 2016

Wine Tourism and Hospitality: An analysis by Carlo Pietrasanta - Part two

Wine tourism: “the greatest opportunity for the world of wine in 25 years”. In the second part of our interview Carlo Pietrasanta, president of the Wine Tourism Movement, provides a snapshot of Italian wine tourism through successful international experiences.

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Tag Interview, Wine Tourism

13 / 10 / 2016

Wine Tourism and Hospitality: An analysis by Carlo Pietrasanta, President of Movimento Turismo Vino

In this first part of our interview with Carlo Pietrasanta, president of the Wine Tourism Movement, we’ll discuss the hot topic of hospitality marketing. How do you integrate hospitality marketing with company marketing? What can it do for wine tourism? How much do new digital tools cost? What can the Wine Tourism Movement do to help the practise spread? Here’s where we stand…

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Tag Interview, Wine Tourism

16 / 06 / 2016

On the Moscato trail with Antonella Bocchino, the lady of grappa

Antonella Bocchino in this interview tell us more about how “AB Selezione Italian Spirits” was born, why the Moscato grape variety and grappas are at the core of her project and about her aiming to collect different spirits, grappas and liqueurs representing the immense and diverse beauty of Italy and the best of italian craft distillation.

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Tag Global design, Interview, Packaging

24 / 02 / 2016

Sartorial restyling for the Valdo Prestigio line

The restyling of the Valdo Prestigio line for the ho.re.ca. sector is complete. A series of sartorial interventions with the aim of giving new lustre to this high quality Prosecco, while maintaining those identifying elements most appreciated by consumers. We look back over the restyling project with Mauro Bonetti, global marketing manager of Valdo Spumanti.

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Tag Interview, Restyling

20 / 10 / 2015

The wine label, yesterday, today and tomorrow. An interview with Manlio Tonutti

Manlio Tonutti, leading Tonutti Techniche Grafiche together with his children Maria Teresa and Marco, tells us about the history of the family business, now in its third generation. From the curious story of its foundation in the 1940s by his father, a naturally business-minded tailor, to the present day and plans for the future. Because innovation, diversification and technological evolution are the principles at the heart of this company’s philosophy as it continues to grow internationally.

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Tag Interview, Packaging

08 / 09 / 2015

Bottles and battles. The story of Guido Berlucchi told by the mind behind the success.

An interview with Franco Ziliani, unanimously considered the “father of Franciacorta”. Together with Guido Berlucchi and Giorgio Lanciani, in 1955 he founded Guido Berlucchi of Borgonato, Brescia, and had the idea for Pinot di Franciacorta 1961, the first wine produced using the classic method in the territory.

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Tag Interview, Packaging

23 / 07 / 2015

Wine2wine: how to improve the image and consolidate the brand in the world of wine

Interview with Giacomo Bersanetti, Senior Art Director of SGA Corporate and Packaging Design by wine2wine.

www.wine2wine.net

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Tag Brand, Interview, Packaging, Press

29 / 06 / 2015

Communicating wine: the global vision of Giovanni Minetti

Interview with Giovanni Minetti, professor of agronomy specialised in viticulture and enology at the Agricultural Faculty of the University of Turin; managing director of the historic Fontanafredda for 17 years; president of the Consorzio di Tutela del Barolo, Barbaresco, Alba, Langhe e Roero for six years and now managing director of Terre Miroglio.

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Tag Interview, Packaging