04 / 30 / 2015

02 / 05 / 2015

Alois Lageder: the art of wine

Interview with Alois Lageder, proprietor of the homonymous winery, president of the Bolzano Museum of ContemporaryArt until 2010 and president of the Alto Adige Ecoinstitute since 2008.

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Tag Biodynamic, Brand, Global design, Interview, Packaging, Video

12 / 01 / 2014

Renewal is a natural process

There are moments that mark the defining stages of one’s evolutionary process, important steps that signify growth and express the will to dialogue with an international audience.

A new studio, a new website and a new domain: renewal is natural.

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Tag Web site

07 / 30 / 2014

Wine and design: Interview with Aldo Colonetti

Aldo Colonetti, philosopher, historian e theoretician in art, design and architecture.
Since 1998 he has been Scientific Director of IED Groupand Vice-president of Francesco Morelli Foundation and the European Institute of Design. Since 1991 he has been the Director of the contemporary architecture and design magazine Ottagono.

We met him for going deeply in the relation between wine and design.

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Tag Interview, Packaging, Video

05 / 30 / 2014

Building a team spirit to achieve new markets: interview with Gianni Legnani

Video interview with Doc. Gianni Legnani, a relevant figure which makes the history of communication and marketing in wine’s field.
In this clear analysis he identifies weakness and strenghts of Italian wines; the change of situation of consumption and the strategies should be followed to increase our market share.

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Tag Interview, Video

12 / 10 / 2013

The future of communication in the world of wine production

An interview with Paolo Panerai, a name that is synonymous with enormous success in various sectors of media, and also fields of excellence such as wine production.

He is the owner of several prestigious Italian companies, including Castellare di Castellina in Chianti, Rocca di Frassinello in Maremma and Feudi del Pisciotto in Sicily.

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Tag Interview, Packaging, Video

09 / 06 / 2013

Future scenarios for wine

Interview with Marilena Colussi, director of sociological and marketing research, an expert in the food & drink sector and business consultant. A contributor to the Business Media title of the 24 Ore Group, she is a lecturer and member of the Management of Food & Beverage Masters faculty of the SDA Bocconi University. Once again this year, she conducted in-depth research on wine consumption and trends for the 2nd Report on the supply chain, ‘Vino Futuri Possibili’ (Possible Futures for Wine), published by the media business titles of the 24 Ore Group.

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Tag Interview, Packaging, Video

07 / 17 / 2013

Bottle caps: historical fragments, modern icons

True connoisseurs do not drink wine: they taste secrets. (Salvador Dalí, 1904-1989)

Don’t even think of throwing them away. They could be worth a fortune. The caps of sparkling wine corks are little gems of technique and design, sought after by hundreds of thousands of collectors in every corner of the world. Should one of the five Pol Roger 1923 caps still in existence fall into your hands, you could sell it for 15,000 euros.

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Tag Global design, Packaging

06 / 07 / 2013

Secondary by name but not by nature

Though they seem to be things of secondary importance, the mission of clothes is not only to keep us warm. They change the appearance of the world in our eyes and change us in the eyes of the world. (Virginia Woolf, Orlando, 1928)

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Tag Global design, Packaging

04 / 15 / 2013

Rosé & Rosato: not just a wine but a way of life

“Apart from people, only wines can really tell us their stories by making great statements that echo down the centuries, so that they come before us today with their identity documents intact”. So says Veronelli (source:  “Luigi Veronelli. Life is too short to drink bad wines” by Nichi Stefi and Arturo Rota, p.300).
In this complex identity, the colour of the wine is the visual lure that fascinates and stimulates, attracts and intrigues.
Pink, in its infinite varieties ranging from warm coral to golden, is not the colour of a single wine but of two enchanting universes: Rosé and Rosato.

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Tag Packaging