12 / 07 / 2012

Marketing a wine according to Angelo Gaja

Marco Senaldi met with Angelo Gaja to ask him about his opinions on how to create a brand with a wine and what’s his idea of a winning marketing strategy. We spoke with him about the relationship between wine and its packaging and how it can help increase the value of an historic brand.

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Tag Global design, Interview, Packaging, Restyling

18 / 12 / 2011

1996 - Il Codice della Cucina Italiana

Giacomo Bersanetti’s interview

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Tag Interview, Packaging, Press